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  • Cygnus Research
  • Home
  • Subscribe
  • About Penelope
  • Categories
    • Donor Relations
      • Donor Acquisition
      • Donor Attrition
      • Donor Communication
      • Thanking Donors
    • Donor Research
      • Cause Marketing / Corporate Sponsorship
      • Management and Leadership
      • Staff Turnover in Fundraising
      • Young Donors
    • Fundraising
      • Door-to-Door Fundraising
      • Fundraising Events
      • Fundraising in Poor Economy
      • Modernizing Fundraising
      • Professional Fundraisers
    • Management
      • Burk Donor Survey
      • Donor Demographics and Impacts
      • Giving Tuesday
      • Stories from or about Donors
  • Cygnus Research

Stories from or about Donors

 Stories from Donors in the 2021 Burk Donor Survey on Why They Give
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By Penelope Burk
In Burk Donor Survey, Donor Comments, Stories from or about Donors
Posted March 31, 2021

Stories from Donors in the 2021 Burk Donor Survey on Why They Give

Many respondents in our annual Burk Donor Survey have been giving for decades, but most still vividly remember what inspired them to become donors. As you draft your next appeal, shape your next [...]

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 Philanthropy and The Power of Parents
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By Penelope Burk
In Burk Donor Survey, Stories from or about Donors
Posted March 12, 2021

Philanthropy and The Power of Parents

It’s that time again when I get to revel in the stories from donors about what inspired them to start giving. So far, more than 16,000 active American donors have participated in The 2021 Burk [...]

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By Penelope Burk
In Burk Donor Survey, Donor-Centered Fundraising, Stories from or about Donors
Posted December 8, 2017

The First Time I Gave

Over the years I have asked donors hundreds of questions about philanthropy and fundraising, but my favorite is always, “Can you remember the first time you gave?” Every donor can. Consciously [...]

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By Penelope Burk
In Donor Acquisition, Stories from or about Donors
Posted June 11, 2014

How Philanthropy Begins

…stories from donors about the first time they made a charitable gift

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By Penelope Burk
In Fundraising, Stories from or about Donors, Telemarketing / Call Center Fundraising
Posted December 6, 2013

Somewhere, Out There…In a Call Center

…how a skilled and sensitive telemarketer created a lifetime donor

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By Penelope Burk
In Burk Donor Survey, Stories from or about Donors
Posted May 13, 2013

A gift from donors to start your week

…quotes from donors on why they give (from the 2013 Burk Donor Survey)

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By Penelope Burk
In Stories from or about Donors
Posted February 28, 2012

Good News Tuesday

…stories from donors about what would inspire them to give more generously

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By Penelope Burk
In Door-to-Door Fundraising, Fundraising in Poor Economy, Modernizing Fundraising, Stories from or about Donors
Posted May 6, 2009

Is There a New Role for an Old Fundraising Program in this Recession?

…why canvassing is underrated as a fundraising program that builds relationships

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By Penelope Burk
In Fundraising in Poor Economy, Stories from or about Donors
Posted March 9, 2009

An Unexpected Gift from Donors

…how leadership volunteers’ unique influence with donors is undermined by their own lack of confidence in fundraising

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Burk Donor Survey

Purchase a Copy

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Donor Centered Leadership

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Donor-Centered Leadership tackles one of our most frustrating and costly problems – the high turnover rate of staff and the financial toll it takes on not-for-profits.
Donor Centered Fundraising

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In this fully updated and substantially expanded second edition, author, researcher and fundraising expert Penelope Burk describes her groundbreaking methodology that challenges accepted fundraising practice by focusing on strategies that extend donor loyalty and significantly increase revenue. Fully updated and substantially expanded with all-new research. Also included is an entire chapted of annotated Donor-Centered thank you letters.
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Burk Donor Survey

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