Donor Relations

In every research study I have conducted over the past twenty years, donors have said that, more than anything else, information about what past contributions have achieved is the thing that [...]

Once you meet Nick you cannot forget him. He is the kind of person who is genuinely interested in other people; he listens with his entire being, not just with his ears. Nick is an actor, and [...]

…how taking the time to craft unique appeals even for small stakeholder groups of prospects and donors raises much more money

…why effective donor acquisition requires a diversified mix of appeals surrounded by marketing and communications messages that are not solicitations

…stories from donors about the first time they made a charitable gift

…what donors say makes a thank you letter superior

…noted improvements in acknowledgement and recognition over the past 10 years

…the connection between unrestricted gift fundraising and high donor attrition

…why street fundraising is not a donor acquisition panacea

…where this controversial fundraising program can truly add value