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  • Home
  • Subscribe
  • About Penelope
  • Categories
    • Donor Relations
      • Donor Acquisition
      • Donor Attrition
      • Donor Communication
      • Thanking Donors
    • Donor Research
      • Cause Marketing / Corporate Sponsorship
      • Management and Leadership
      • Staff Turnover in Fundraising
      • Young Donors
    • Fundraising
      • Door-to-Door Fundraising
      • Fundraising Events
      • Fundraising in Poor Economy
      • Modernizing Fundraising
      • Professional Fundraisers
    • Management
      • Burk Donor Survey
      • Donor Demographics and Impacts
      • Giving Tuesday
      • Stories from or about Donors
  • Cygnus Research

Archives

Author Archive for: "bbback159"
4
0
By Penelope Burk
In Donor Recognition, Donor-Centered Fundraising, Thanking Donors
Posted September 17, 2013

Take the rest of the day off

…noted improvements in acknowledgement and recognition over the past 10 years

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4
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By Penelope Burk
In Donor Attrition, Restricted versus Unrestricted Giving
Posted July 10, 2013

Understanding Donor Burnout

…the connection between unrestricted gift fundraising and high donor attrition

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3
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By Penelope Burk
In Donor Recognition, Door-to-Door Fundraising, Professional Fundraisers
Posted June 11, 2013

Little Gestures with Big Fundraising Implications

…how a $1 recognition gift facilitated the lead gift in a capital campaign

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2
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By Penelope Burk
In Burk Donor Survey, Stories from or about Donors
Posted May 13, 2013

A gift from donors to start your week

…quotes from donors on why they give (from the 2013 Burk Donor Survey)

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2
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By Penelope Burk
In Board Members / Leadership Volunteers and Fundraising, Fundraising Events
Posted October 10, 2012

I’ve got a great idea for an event…and it won’t take any staff time (well, hardly any)

…the real value of fundraising events in a diversified approach to raising money

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0
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By Penelope Burk
In Cause Marketing / Corporate Sponsorship, Fundraising
Posted September 13, 2012

Donor-Centered Cause Marketing

…how to multiply the fundraising advantages of sponsorships where customers contribute $1 or $2 at the check-out counter

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4
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By Penelope Burk
In Management and Leadership, Professional Fundraisers
Posted April 2, 2012

Managing Young Fundraisers

…how to combat rapid turnover of fundraisers under 30

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0
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By Penelope Burk
In Management and Leadership, Professional Fundraisers, Staff Turnover in Fundraising
Posted March 20, 2012

Build It and They Will Beat a Path to Your Door

…how to build a pipeline of great candidates for your next job opening in fundraising

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7
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By Penelope Burk
In Stories from or about Donors
Posted February 28, 2012

Good News Tuesday

…stories from donors about what would inspire them to give more generously

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0
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By Penelope Burk
In Donor-Centered Leadership, Management and Leadership, Professional Fundraisers, Staff Turnover in Fundraising
Posted November 22, 2011

No, Thanks; You’re Overqualified

…the value-added advantages of hiring over-qualified staff

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Burk Donor Survey

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Donor Centered Leadership

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Donor-Centered Leadership tackles one of our most frustrating and costly problems – the high turnover rate of staff and the financial toll it takes on not-for-profits.
Donor Centered Fundraising

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In this fully updated and substantially expanded second edition, author, researcher and fundraising expert Penelope Burk describes her groundbreaking methodology that challenges accepted fundraising practice by focusing on strategies that extend donor loyalty and significantly increase revenue. Fully updated and substantially expanded with all-new research. Also included is an entire chapted of annotated Donor-Centered thank you letters.
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